Trademark(Popularly Know as Brand Registration in layman’s Language is visual symobol which may be Word, Name, Device, Lables, Numbers or combination of colors.  A Trademark Registration is a symbolic identity of a company which distinguishes its goods and / or services from its competitors offering similar products / services. An entity can use a name, symbol, word, photograph, logo, graphics, or number as a Trademark which provides a unique recognition to the product / service. Essentially, a registered trademark enables businesses to establish their brand value and trust for the offered products or services. Moreover, competitors are restricted to use already registered trademark for similar offerings.

Under the Trademark Act, 1999 the Trademarks are registered by Controller General of Patents Designs and Trademarks, Ministry of Commerce and Industry, Government of India. The Act classifies trademarks under the 45 varied industrial categories, named as ‘Class’.

As per the guidelines, a company cannot use an identical or existing registered Trademark. To eliminate piracy and protect registered users from any commercial loss, the Act also prohibits entities to use protected / already registered logos or otherwise generic, offensive, and deceptive symbols as Trademarks.